Nicolas Nova makes use of an interesting neologism, the  ‘consommacteur’.  French words just sound good don’t they?  Paraphrasing Nicolas the consommacteur expresses the fact that the consumer is  now also the ‘actor’ or the producer
of the system. What were different activities have now pretty much become one and the same – you add value to the ‘system’ with your activity.   It’s an active word not unlike the bricoleur – a creative jack-of-all-trades [hacker?] – and I think it sums up our role in the creation of web2.0 quite well.  We’re the ants building a pretty cool nest on the most part just through using dynamic systems from Amazon to Ebay, Flickr,, wikipedia etc.

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