There are heap of video playouts now. What I quite like about Hellodeo.com is that it takes the idea of presence further than its peers by hooking into your AV straight away and recording. It’s a [all too] simple process. And judging from the featured material on the site it produces quite unreflexive, more immediate encounters with fellow global citizens. This is a mirror. <Hello foreign man singing>. And it’s all so refreshingly basic which won’t help when it comes to create data that’s social but it makes for a far more pleasant visual experience. Is anyone else tired of web2.0 publishing ‘features’? When do these ‘features’ become pretty lame marketing gizmo’s? I mean I understand the appeal of embedding metadata in the web around an object but I also understand the egotistical affordance of button-mania, like badges on the laptop of a die-hard loser. Like the Groucho Marx quote, being a member of a club that would have me [and the rest of the world] as a member isn’t that enticing.